A collection of thoughts on design, systems,
and the role of AI in shaping how products are built.
06 Articles
01 ·
What Changes When Design Stops Leading
Design tools have long acted as passive canvases, leaving designers
responsible for enforcing structure, consistency, and intent.
AI-led tools change that dynamic by actively interpreting rules,
constraints, and relationships — and why human judgment must remain
the source of intent, not an afterthought.
When AI started executing my directions well, I concluded it had gotten
better at design. I was wrong about what that meant. The effort it takes
to direct AI precisely enough to get useful output — that effort is the
design. AI executes. It doesn't decide.
AI can generate interfaces, but it cannot design them. The difference
lies in relational meaning — the invisible logic that connects every
decision in a product. Why prompting isn't precision, why remixing
isn't reasoning, and what only a designer can provide.
AI improvises. Design can't afford improvisation. How diffusion models
and LLMs each break down differently in product work, why inconsistency
compounds as a product scales, and how to flip the relationship so the
designer leads and AI assists.
AI as a Design Partner, Part 1: Learning, Ideation, and Research
Three practical ways to use AI in the early stages of product design work —
learning new frameworks faster, generating ideas by analyzing what's already
working, and synthesizing user research data without losing the signal.
AI as a Design Partner, Part 2: Systems, Collaboration, and Strategy
Three more ways AI earns its place in a design workflow — refining design
system tokens and type scales, organizing assets for developer handoff,
and making sense of the raw output from product strategy workshops.